Wednesday, 14 October 2015

My mission statement



As a young creator I have been thinking about what it is I want to create in this world. The hard thing about this is that there are no rules if you are forced to create something. You basically have infinite choices. If we were creating a painting, we really could do anything we want we are now only limited by our materials we work with (like your brush and paint). If we would be creating a product however you need to find something within your budget and the product needs people that want to buy it. Here lies a big problem because there are so many possibilities to spend our money on. 

The current status
If we look into our world we see a lot of people that struggle to pay their bills, those people do not buy a lot of products. But they are not the only one, there are also the people that are spending all of their money on having fun or are saving their money. The conclusion? There is not a lot of free money.

How do we sell stuff?
Don`t take me wrong, I am not a salesperson. I actually hate this question, if you have to force people to buy your product it is probably not worth much. Now that is interesting, if we would have something useful that would mean we did not have to sell it right? Wrong! We still need to open the eyes of our lovely future customers. But if we would sell something to improve their lives at least we are on their side, not on the other (like candy factories).

My goal
I want to sell products that improve people’s life. I want to decrease the market share of useless products (candy, casino`s, alcohol etc.) and I want to increase the market share of life improving products (nuts, berry`s, meditation, love). This way I am on your side instead of on the other because I want to give you the chance of improving your life. That is my own mission statement. 

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